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M Marketing

Adding Value to your Marketing Course - Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-base

ISBN10 : 9780077861025 , ISBN13 : 0077861027

Page Number : 512


M: MARKETING is the newest Principles of Marketing textbook on the market, and was created with students' and professors' needs in mind. The content is the same as in the hard bound Grewal/Levy 1/e, e

ISBN10 : 9780071285469 , ISBN13 : 0071285466

Page Number : 683

Marketing The Core

Marketing: The Core 6e by Kerin and Hartley continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the m

ISBN10 : 125930244X , ISBN13 : 9781259302442

Page Number : 576