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Predictably Irrational

Cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.

ISBN10 : 0007256531 , ISBN13 : 9780007256532

Page Number : 368

The Irrational Bundle

Dan Ariely's three New York Times bestselling books on his groundbreaking behavioral economics research, Predictably Irrational, The Upside of Irrationality, and The (Honest) Truth About Dishonesty, a

ISBN10 : 0062288741 , ISBN13 : 9780062288745

Page Number : 798

Nudge

For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions More than 750,000 copies sold A New York Times

ISBN10 : 1101655097 , ISBN13 : 9781101655092

Page Number : 320

Payoff

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined. Every day we work hard to motivate ourselves, the p

ISBN10 : 1501120050 , ISBN13 : 9781501120053

Page Number : 128

Sway

A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think. Why is it so difficult to sell a plummeting

ISBN10 : 9780385526777 , ISBN13 : 0385526776

Page Number : 224

Predictably Irrational

Predictably Irrational by Dan Ariely | Summary & Analysis Preview: Predictably Irrational provides a data-driven window into the ways in which the human mind fails to make rational choices time and ti

ISBN10 : 1683780019 , ISBN13 : 9781683780014

Page Number : 37